1 Google animating its +1 button to give a new experience

Past few months Google is try to improve its social networking project Google +. They have launched this product as a competition for Facebook and twitter but it has been struggling to get users who could use it. There has been several modification done for the look of the buttons and after days of hard work they have officially released the new looking button.  They have posted about it in their blog googleplusplatform blog on 7th march. Timothy Jordan Developer of Google+ too had an update in his Google plus profile.  As per the discussions many people din't like the new look of the button they wanted to have the old button back.


After launch of Google plus it has integrated this button for every search result. Google is trying to integrate this button in every product of theirs like blogger, YouTube etc. But it hardly gets clicked by any users. Even it was being used by many top blogging sites along with Facebook share button and twitter button, but the results for Google Plus button was not so appreciable it hardly crosses 10 votes. So may be presence of already existing social networking sites might be a reason for its less usage. Gmail too was launched amidst of many popular mailing sites but it could easily handle the competition and could stand as one of the popular and top most used mailing site.

So Google doesnt want its plus project to go waste so it is trying hard to improve its features and usability. Few days back it has been integrating the plus button for its Adsense ads and was removed too.  Google also has been adding animation to plus button in search results too. You can see a video below in which you can observe a small animation of plus button as soon as the pointer is hovered over the search result.
 
So Google needs to think about how to gain users interest on plus button. May be a survey and innovative thing of Google team is a must to make it a success. Hope to see more of Google's innovation.

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